Fulham Football Club welcomes Nemiroff, a global award-winning leader in premium vodka, as its first-ever Official Vodka Partner.
The multi-season agreement will include opportunities for onsite activation and engagement with fans, of legal drinking age, in Fulham Pier, as well as broadcast and social content, starting from the Club’s upcoming home fixture against Brighton & Hove Albion.
Founded in 1872, Nemiroff is the number one exporter of vodka from Ukraine, winning over 130 international awards, including being crowned as Vodka Brand Champion in 2024. Committed to creating exceptional products through craftsmanship via the region’s unique attributes surrounding their distillery; a partnership with London’s Original Football Club made sense for both parties.
Already present on five continents, Nemiroff will elevate themselves further through the global presence of Fulham within the Premier League, and the opening of the world-class Fulham Pier.
On a matchday, fans will be able to enjoy the ancient recipes of Nemiroff vodka in hospitality areas and the Riverside Stand. On non-matchdays, Nemiroff will be available throughout bars and restaurants in Fulham Pier.
“We’re thrilled to welcome Nemiroff to the Fulham family as our pioneering Premium Vodka Partner,” said Fulham Football Club, Commercial Director, Jon Don-Carolis. “We are excited to bring new and exciting experiences to our fans, as well as furthering the important message around responsible drinking.”
Yuriy Sorochynskiy, CEO of Nemiroff, added: “We are delighted to become Fulham’s first ever Official Vodka Partner. This partnership represents an incredible opportunity to showcase Nemiroff’s heritage and premium quality to a global audience. Fulham’s community values and ambition align perfectly with our own, and we look forward to creating memorable experiences for fans both on matchdays and beyond.”
