The Premier League is proud to announce the launch of the latest No Room for Racism initiative, a powerful campaign aimed at promoting equality and challenging discrimination in football.
This year’s campaign sees a unique and exciting collaboration between the world of sport and music, with renowned UK rapper Wretch 32 at its forefront. The initiative has been driven by Jamie Dapaah, Diversity and Inclusion Manager at Fulham, who has worked tirelessly to fuse the power of culture, sport, and music in this important initiative.
The new collaboration highlights the vital role that culture plays in shaping our communities and the importance of standing together against racial discrimination both on and off the pitch.
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Jamie said: "I’ve always believed in the power of sport and music to unite people and break down barriers. Earlier this year, I started thinking about how we could bring these two worlds together to amplify the message of equality and anti-racism.
"Growing up as a huge fan of Wretch 32, his music always resonated with me—not only as an artist, but as a voice for the culture. It’s a full-circle moment to now work alongside him on such a significant campaign.
“Culture is at the heart of football, and we need to ensure that every fan, player, and staff member feels included, valued, and respected, no matter their background. Football has the power to bring people together like nothing else, and by partnering with someone like Wretch 32, we’re showing how the message of ‘No Room for Racism’ extends beyond the pitch.
"The backing of the Premier League has been instrumental in ensuring that we can make a meaningful impact, not only within football, but across wider communities. Their continued commitment to the ‘No Room for Racism’ campaign is proof that we can use our platforms to foster real change, and I am proud to have their support in bringing this project to life.”
Wretch 32, known for his conscious lyrics and commitment to social justice, said: “Football and music are two things that bring people together from all walks of life. I’m proud to be part of this campaign with the Premier League and Jamie to continue the fight against racism. This isn’t just about awareness, it’s about action—using our platforms to make lasting change.”
A Premier League spokesperson added: "The Premier League is committed to eradicating all forms of discrimination, and we are excited to partner with Wretch 32, whose influence in music and culture will help us reach new audiences.
"Football is for everyone, and through our ‘No Room for Racism’ Initiative, we want to ensure the game is inclusive and welcoming for all, no matter their race, background, or identity.”
